Google Business Profile audit
Eleven weighted checks covering name, categories, description, contact details, hours, location, services, photos and review responses, with a score and a plain explanation of every result.
Automated analysis
Services
Everything Locvanta does, with an honest label on each: what runs automatically, what AI suggests, what needs your approval, and what you'll do yourself in Google.
Automated analysisAI suggestionNeeds your approvalPublished via Google APIManual step for you
Business information consistency
Compares what is on your profile with the details you confirmed during onboarding and flags differences in name, phone, website and address.
Automated analysisManual step for you
Profile completeness analysis
Shows which fields are missing or thin. Fields Google doesn't return to us are marked as not assessed rather than counted against you.
Automated analysis
Business description assistance
Drafts a description of 250–750 characters from the facts on your profile, checked against Google's rules (no links, phone numbers or superlatives). You edit and approve before it's published.
AI suggestionNeeds your approvalPublished via Google API
Category and service recommendations
Suggests secondary categories and services that match what you already offer. Category changes can affect verification, so you make them yourself in Google.
AI suggestionManual step for you
Service-area and location relevance
Checks that your address or service area fits the scope you chose and that your description mentions where you work.
Automated analysisManual step for you
Photo and media recommendations
Recommends which kinds of real photos to add. Uploads stay with you — we never use stock or generated images on your profile.
Manual step for you
Review response assistance
Drafts a reply to each unanswered recent review in a tone you choose. Replies are posted through Google's API only after you approve each one.
AI suggestionNeeds your approvalPublished via Google API
Local keyword research
Builds a list of candidate local search terms from your services and the areas in your plan, grouped by intent. Search volumes are shown only when a real data source is connected.
Automated analysisAI suggestion
Competitor comparison
You name the competitors. We compare publicly visible signals — their website's titles, descriptions and headings — with yours. We never scrape Google Search or Maps.
Automated analysis
Website and landing-page recommendations
Suggests page topics that match your keyword list, plus a fix if your profile links to a broken or non-https page.
AI suggestionNeeds your approvalPublished via Google API
Local SEO reporting
Monthly reports with audit progress, changes made, and calls, website clicks, direction requests and views from Google's Performance API. Gaps in data are labelled.
Automated analysis
Ongoing optimization monitoring
Re-audits on your plan's schedule, daily syncs with Google and reminders when something needs your attention.
Automated analysis
Google may hold any edit for its own review before it appears publicly, and Google decides which profiles appear for which searches. Publishing through the API depends on Google approving API access for Locvanta and on your account managing the location.